27 May, 2017
Digital marketing jobs in US in Boyne Mountain Resort for the position of Digital marketing specialist.
- Should be responsible for creating email and SMS marketing campaigns to promote Boyne Mountain Resort.
- Must have knowledge on all digital marketing campaigns and management.
- Performing database queries, analyzing analytics and data to inform decisions, and launching campaigns to generate revenue.
- Ensures marketing content is clearly conveyed to audiences.
- Creates email templates and assets.
- Should be manage all campaigns such as Search engines and social media channels.
- Should be maintain the quality and unique content for campaigns and for Emails.
- Drives the creation of effective and dynamic email campaigns and related website landing pages.
- Maintains up-to-date email and SMS reporting and statistics.
- Experience with email marketing reputation and list hygiene tools – Litmus a plus.
- Understands and develop to best practices in relation to landing pages, call to actions (CTA), and conversion rate optimization (CRO).
- Ability to create drip and nurture campaigns.
- Digital Marketing, communications or advertising experience.
- Able to manage several projects at once in a deadline driven environment.
- Superior writing and editing skills with proven ability to create unique and compelling copy.
- Experience with HTML (Adobe Dreamweaver) and graphic design (Adobe Photoshop).
- Strong written, verbal communication, and problem solving skills.
Role:Digital marketing Specialist.
Salary:Based on Experience.
Boyne Mountain Resort
BOYNE is a collection of year-round mountain resorts known for great Michigan skiing, golf, and spa that also includes retail stores and real estate opportunities based in Lower Northern Michigan. The Michigan ski resorts includes Boyne Highlands Resort in Harbor Springs, Boyne Mountain Resort in Boyne Falls.
In addition to our Michigan skiing operations there is the Inn at Bay Harbor on beautiful Lake Michigan as well as Bay Harbor Golf Club, Crooked Tree Golf Club, Avalanche Bay Indoor Waterpark at Boyne Mountain, Boyne Country Sports and Boyne Realty resort sales.
Once in awhile, you find a place that fits. A place where everything feels natural. Familiar. Like it was made just for you. And that’s exactly the kind of experience you can expect at Boyne Highlands, where you’ll feel right at home – from the moment you arrive.