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Digital marketing jobs in London-Manager

Boutique 1 Group LLC is looking for the Digital marketing manager to improve and develop their online business.

Job Description:

  • Should be delivering the digital marketing strategy for Boutique 1 across all online channels.
  • Must be  managing the Digital Marketing Executive and lead all digital marketing channels including SEO, PPC, Affiliate marketing.
  • Also manage Display & Programmatic Media as well as Email and CRM.
  • Building relationships internally, managing external stakeholders and agencies working within a fast paced environment.
  • Work closely with PPC/SEO agency to successfully implement and execute campaigns and their optimisations.
  • Develop strategies to grow young accounts, traffic, enhance conversion and drive revenue.
  • Develop and grow the affiliate channel.
  • Deliver an Email and CRM strategy focusing on the Omni channel experience.
  • Manage all automated email marketing journeys, and the email content calendar.
  • Work with the digital team to develop and implement a roadmap of site improvements.
  • Responsibility for planning and budgetary control of all digital marketing; formulating business cases and measuring ROI.
  • Contribute to the social media strategy growing the fan base and engagement metrics.
  • Track, measure, report and analyse all digital initiatives.
  • Understand and communicate SEM industry best practices and present new advancements and recommendations.
  • Highlight commercial opportunities across all digital channels
  • Strong digital marketing experience with a professional background in e-commerce fashion/luxury industry.
  • Highly analytical and numerical with meticulous attention to detail
  • Sound knowledge of Google Adwords and Analytics with experience of managing performance agencies.
  • Budget management experience, delivering campaigns and projects within budgets, timeframes and meeting KPIs.
  • Excellent communication skills, demonstrate flexibility, initiative and self-motivation


Industry:Apparel & Fashion

Job Functions:Marketing,Sales


Company Profile:

Boutique 1 Group LLC

Boutique 1 is the ultimate fashion and lifestyle destination in the Middle East, housing some of the world’s most coveted designers from around the globe. The Boutique 1 brand is renowned for personalised service, exclusivity & luxury, and also for its pioneering spirit.

Launched in 2003 as the UAE’s first high fashion multi-brand concept, Boutique 1 now has four stores across UAE , Beirut and London. As well as the multi brand stores we also have franchise agreements with Missoni, Monica Vinader, Paul & Joe, Furla, Isabel Marant. 

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